doing agency

The theme of this micro-post is "doing agency".

Why choose a communication agency instead of a group of individual specialists?

There are three reasons.

First: if you think you can save money by choosing one consultant at a time, you will end up spending much more: how much is your time worth?

Second: the teams that win are those that have trained hard to learn how to play together.

Third and last: digital technology severely punishes amateurs, "doing agency" reduces errors and maximizes investments.

Communication is a team effort.